Businessman, Mark Cuban, gives advice for young entrepreneurs. Mark Cuban is the owner of the Dallas Mavericks and one of the “sharks” on the popular investment show, Shark Tank. He speaks of how he began working in business, and gives advice to those working their way up in the field.

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Analysis Essay Form

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NCA Holistic Assessment

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Competency #1: Topic*

	Unsatisfactory	Satisfactory	Excellent
	Unsatisfactory	Satisfactory	Excellent
Chooses & Narrows Topic Appropriately For Audience?
Chooses & Narrows Topic Appropriately For Situation?

Competency #2: Thesis*

	Unsatisfactory	Satisfactory	Excellent
	Unsatisfactory	Satisfactory	Excellent
Communicates Thesis/Specific Purpose Appropriately to Audience?
Communicates Thesis/Specific Purpose Appropriately for Situation?

Competency #3: Support*

	Unsatisfactory	Satisfactory	Excellent
	Unsatisfactory	Satisfactory	Excellent
Provides Supporting Material Appropriate to Audience?
Provides Supporting Material Appropriate to Situation?
Cites Sources Accurately?

Competency #4: Organization*

	Unsatisfactory	Satisfactory	Excellent
	Unsatisfactory	Satisfactory	Excellent
Uses Organizational Pattern Appropriate for Topic?
Uses Organizational Pattern Appropriate for Audience?
Uses Organizational Pattern Appropriate for Occasion?
Uses Organizational Pattern Appropriate for Purpose?

Competency #5: Language*

	Unsatisfactory	Satisfactory	Excellent
	Unsatisfactory	Satisfactory	Excellent
Uses Language Appropriate to Audience?
Uses Language Appropriate to Situation?

Competency #6: Vocal Dynamism*

	Unsatisfactory	Satisfactory	Excellent
	Unsatisfactory	Satisfactory	Excellent
Uses Pitch/Inflection to Heighten & Maintain Awareness in Audience?
Uses Volume to Heighten & Maintain Awareness in Audience?
Uses Speech Rate to Heighten & Maintain Awareness in Audience?
Uses Vocal Variety Appropriate to Audience & Occasion?

Competency #7: Pronunciation, Grammar, Articulation*

	Unsatisfactory	Satisfactory	Excellent
	Unsatisfactory	Satisfactory	Excellent
Uses Pronunciation, Grammar &/or Articulation Appropriate to Audience?
Uses Pronunciation, Grammar &/or Articulation Appropriate to Situation?

Competency #8: Physical Delivery*

	Unsatisfactory	Satisfactory	Excellent
	Unsatisfactory	Satisfactory	Excellent
Uses Physical Behaviors That Support The Verbal Message?

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PERS Speech Assessment

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Content*

	Yes	Somewhat	No
	Yes	Somewhat	No
Complex Material Presented as Clear?
Used Appropriate Strategies to Explain? (ie, metaphors, similies)
Avoided Fallacies?
Used Well-Reasoned Arguments?
Appropriately Created A Sense That Problem Exists?
Identified & Clearly Explained Cause(s) of Problem?
Provided Clear Solutions (Steps) Applicable for This Audience?

Language*

	Yes	Somewhat	No
	Yes	Somewhat	No
Persuasive in Nature?
Used Oral Language Appropriate to Audience?
Clearly Explained Jargon? (ie, definitions)
Used Emotional Appeal?

Supporting Material*

	Yes	Somewhat	No
	Yes	Somewhat	No
Used Accurate, Relevant & Timely Supporting Material?
Used Sufficient Quantity of Sources?
Orally Cited Sources Accurately? (date & source)

Organization*

Introduction

	Yes	Somewhat	No
	Yes	Somewhat	No
Captured Attention Effectively?
Stated Topic Clearly?
Related Topic to This Audience?
Provided Credibility? (if applicable)
Previewed Main Points?

Organization*

Body

	Yes	Somewhat	No
	Yes	Somewhat	No
Organized Main Points Clearly & Logically?
Included Transitions Between Main Points?
Adequately Used Internal Previews with Main Points?
Adequately Used Signposts in Main Points?

Organization*

Conclusion

	Yes	Somewhat	No
	Yes	Somewhat	No
Summarized Main Points?
Ended with Effective Memorable Final Thought?
Tied Closure into Attention Getter?

Delivery*

Vocal Delivery

	Yes	Somewhat	No
	Yes	Somewhat	No
Rate Appropriate?
Volume Appropriate?
Varied Pitch and Inflection?
Clear Articulation & Pronunciation?
Appropriate Use of Pauses/Lack of Fillers?

Delivery*

Physical Delivery

	Yes	Somewhat	No
	Yes	Somewhat	No
Used Effective & Inclusive Eye Contact?
Posture Comfortable?
Varied Facial Expressions?
Used Natural Gestures (not distracting)?
Speech Was Extemporaneous?

Visual Aids

	Yes	Somewhat	No
	Yes	Somewhat	No
Used Visual Aids Appropriately?
Used Relevant, Professional Visual Aids?
Clearly Discussed Content Provided in Visual Aids?
Fluidity of Presentation Maintained During Visual Aids Usage?

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INF Speech Assessment

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Instructor/Class/School Name

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(Or Notes:)

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Content*

	Yes	Somewhat	No
	Yes	Somewhat	No
Complex Material Presented as Clear?
Used Appropriate Strategies to Explain? (ie, metaphors, similies)

Language*

	Yes	Somewhat	No
	Yes	Somewhat	No
Unbiased/Informative?
Used Oral Language Appropriate to Audience?
Clearly Explained Jargon? (ie, definitions)

Supporting Material*

	Yes	Somewhat	No
	Yes	Somewhat	No
Used Accurate, Relevant & Timely Supporting Material?
Used Sufficient Quantity of Sources?
Orally Cited Sources Accurately? (date & source)

Organization

Introduction

	Yes	Somewhat	No
	Yes	Somewhat	No
Captured Attention Effectively?
Stated Topic Clearly?
Related Topic to This Audience?
Provided Credibility? (if applicable)
Previewed Main Points?

Organization

Body

	Yes	Somewhat	No
	Yes	Somewhat	No
Organized Main Points Clearly & Logically?
Included Transitions Between Main Points?
Adequately Used Internal Previews with Main Points?
Adequately Used Signposts in Main Points?

Organization

Conclusion

	Yes	Somewhat	No
	Yes	Somewhat	No
Summarized Main Points?
Ended with Effective Memorable Final Thought?
Tied Closure into Attention Getter?

Delivery*

Vocal Delivery

	Yes	Somewhat	No
	Yes	Somewhat	No
Rate Appropriate?
Volume Appropriate?
Varied Pitch and Inflection?
Clear Articulation & Pronunciation?
Appropriate Use of Pauses/Lack of Fillers?

Delivery

Physical Delivery

	Yes	Somewhat	No
	Yes	Somewhat	No
Used Effective & Inclusive Eye Contact?
Posture Comfortable?
Varied Facial Expressions?
Used Natural Gestures (not distracting)?
Speech Was Extemporaneous?

Visual Aids*

	Yes	Somewhat	No
	Yes	Somewhat	No
Used Visual Aids Appropriately?
Used Relevant, Professional Visual Aids?
Clearly Discussed Content Provided in Visual Aids?
Fluidity of Presentation Maintained During Visual Aids Usage?

Additional Assessment Notes:

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Delivery Assessment

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Delivery

Vocal Delivery

	Yes	Somewhat	No
	Yes	Somewhat	No
Rate Appropriate?
Volume Appropriate?
Varied Pitch and Inflection?
Clear Articulation & Pronunciation?
Appropriate Use of Pauses/Lack of Fillers?

Delivery

Physical Delivery

	Yes	Somewhat	No
	Yes	Somewhat	No
Used Effective & Inclusive Eye Contact?
Posture Comfortable?
Varied Facial Expressions?
Used Natural Gestures (not distracting)?
Speech Was Extemporaneous?

Visual Aids

	Yes	Somewhat	No
	Yes	Somewhat	No
Used Relevant, Professional Visual Aids?
Clearly Discussed Content Provided in Visual Aids?
Fluidity of Presentation Maintained During Visual Aids Usage?
Slide Deck: Organization Corresponded to Presentational Organization?
Slide Deck: Eyes on Audience/Notes More than Slides?
Slide Deck: Source Citation On Slides (When Necessary)?

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7 Tips For Entrepreneurs By Mark Cuban

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