Jack Levis: The hardest step in innovation? Looking foolish in front of the crowd – W/Evaluation Form

Jack Levis: The hardest step in innovation? Looking foolish in front of the crowd

NCA Eval


Analysis Essay


Pers Eval


Info Eval


Innovation doesn’t just take a great idea. It requires persistence and a thick skin. Jack Levis led the four-year long development of ORION, a system that determines the most efficient delivery route for UPS drivers and has been called the world’s largest operation research project. At the center of a movement (and a department) that fundamentally challenges the status quo, Jack explores how we can persist – when everyone around us says, ‘stop.’

TED@UPS was a TED-curated event featuring a diverse group of speakers from across the UPS community. Jointly produced by TED and UPS, the event put a spotlight on ideas, projects and insights that will contribute to the importance of pushing forward through obstacles.

About the TED Institute: We know that innovative ideas and fresh approaches to challenging problems can be discovered inside visionary companies around the world. The TED Institute helps surface and share these insights. Every year, TED works with a group of select companies and foundations to identify internal ideators, inventors, connectors, and creators. Drawing on the same rigorous regimen that has prepared speakers for the TED main stage, TED Institute works closely with each partner, overseeing curation and providing intensive one-on-one talk development to sharpen and fine tune ideas.

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Written by Alexandra Jones


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